About Declan Mirewood

For over a decade, I have been fascinated by the precise mechanics of connecting businesses with ready-to-buy customers, which led me to specialize in performance marketing channels where every dollar is accountable. My expertise is concentrated in the high-velocity world of pay-per-call marketing, where I help companies design and scale campaigns that turn phone calls into their most valuable lead source. I have hands-on experience navigating the complex ecosystems of call tracking, routing, and analytics, ensuring that my clients can attribute revenue directly to their marketing efforts. My writing and strategic guidance focus on the critical intersection of legal compliance, such as TCPA regulations, and advanced call monetization strategies to maximize return on investment. I break down the nuances of vertical-specific campaigns, from home services to legal practices, providing actionable insights on optimizing call quality and conversion rates. Ultimately, my goal is to equip marketers and business owners with the knowledge to build resilient, data-driven call marketing systems that drive sustainable growth.